About Us - POCO India

POCO is a consumer technology brand on a mission to deliver the highest quality products to its fans and consumers. Ranked as India’s third largest online smartphone brand, POCO approaches every product with a philosophy of 'Everything you need and nothing you don't’ and aims to fulfil POCO enthusiast’ requirements to each extent. POCO is also the fastest growing smartphone brand in 2021, as per IDC Worldwide Quarterly Mobile Phone Tracker, May 2021.

With a zeal to inspire gen Z, POCO aspires to challenge the status quo and represents every individual who is looking to pursue perfection and greater alternatives to the mainstream. Building on the madness and eccentricity of Gen Z, POCO imbibes the ‘Made of Mad’ communication tonality not afraid of any challenges. POCO strongly believes in building on the relentless pursuit of technology, democratizing decision making to ensure the highest levels of user satisfaction, through its cutting edge devices.